episode 0070- he skipped the 9 to 5 and built a content creation business instead with tyler webb

Tyler Webb didn't follow the traditional path. No corporate job, no climbing the ladder. Instead, he started making social media content in high school, said yes to every small gig he could get, partnered with another creator, and slowly turned that hustle into Uncle Charlie, their own social media marketing agency. In this episode, Tyler shares how he went from making a few dollars here and there by simply saying "yes" to whatever was asked of him, to landing brand deals, building an agency, and growing a massive personal following. If you're an aspiring content creator wondering if you really need a 9 to 5, this one's for you.

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Show Highlights:
1- We discuss Tyler’s social media origin story. (7:35)
2- We discuss the power of connections, and Tyler’s pivot from the initial social media account. (16:15)
3- How did Tyler balance college in the midst of building his social media business? (23:35)
4- Tyler dives into becoming somewhat TikTok famous. (28:10)
5- We discuss “fair use”, and what Tyler did differently from prior accounts to prevent his account from getting banned. (34:45)
6- What is Tyler’s creative process? (41:15)
7- How does the creative process change with business and brand deals? (48:30)
8- Where can we learn more from Tyler? (58:05)
9- Listener question: What is the biggest differentiator for social media content? (1:01:00)
10- What’s next for Tyler? (1:07:30)

Follow us on Instagram: @witnessbusiness
Follow Tyler on Instagram: @tyler.m.webb

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