episode 0068- the pickleball paddle company that started as a joke with friday pickle co-owner scott peck
Scott Peck and his buddies were just making pickleball content for fun, until an unlikely merger spawned from a near cease-and-desist. Now, it's a full-blown paddle company, making budget-friendly paddles that out-perform their competition. In this episode, we dive into how Friday Pickle went from funny Instagram reels to manufacturing, why humor is their secret marketing weapon, and how they're taking on the big brands without taking themselves too seriously.
Show Highlights:
1- Scott lays out the unlikely origin story of Friday Pickle. (6:20)
2- With there being six owners, Scott gives insights on their roles. (12:00)
3- Have there been any issues mixing business and friendships? (15:35)
4- We discuss the negotiations of merging two separate businesses to form the 6-man partnership. (18:05)
5- How do you create a cheaper version of a product that already exists as a small company, while maintaining quality? (25:35)
6- What does your day-to-day look like running Friday Pickle while working a full-time 9-to-5. (30:00)
7- How has the business grown in its first couple of years? (32:45)
8- How do you get exposure as a new company? (36:20)
9- Scott helps us understand the technology in a pickleball paddle. (40:55)
10- We discuss the marketing tactic of having professionals use your product. (49:20)
11- How do you get inspired to create pickleball content? (52:45)
12- What are your aspirations with Friday Pickle? (55:40)
13- Where can we learn more about Friday Pickle? (59:00)
14- Listener question: How do I balance entrepreneurship and still working a full-time job? (59:45)
Grab your first Every Plate box for free!
Follow us on Instagram: @witnessbusiness
Follow Friday Pickle on Instagram: @fridayypickleball
Note: Some of the links above may be affiliate links, meaning we may earn a small commission if you click the link and make a purchase. This is no additional cost to you; it just helps us be able to run the best show possible. Thank you for your support!